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plant in Nanjing, China on November 7. Kumho Tires invested a total of $100 million in the plant, which spans approximately 90,000 square feet. "Kumho Tires is already the number one passenger car tire maker in China and this state-of-the-art plant gives us an important foothold in its fast-growing truck and bus tire market," said Sae-chul Oh, President and CEO of Kumho Tires. "China has enormous growth potential and is a key part of our strategy to become one of the top five global tire makers." China's truck and bus tire market is expected to grow at between 25 and 30 percent each year. The plant, designed to produce truck and bus tires, will have an annual capacity of more than 300,000 tires. This plant is an important component in Kumho Tires' strategy to build a global manufacturing network where tires are produced in the same regions in which they are sold. This is Kumho's fourth tire plant in China, and the company has three other facilities in Nanjing, Tianjin and Changchun. In addition, the company established an R&D center in Tianjin in 2006, which includes the latest testing facilities for chemical analysis and performance tests. "Long term business strategies for Kumho Tires in China include reinforcing positive product perception and brand image while enhancing competitiveness in distribution by diversifying sales channels," said B.C. Kim , Head of Kumho Tires' China Subsidiary. "With the completion of the plant, Kumho Tires will achieve operational efficiency and create products that are suited to Chinese local tastes." To mark the plant's opening, Sae-chul Oh, President & CEO of Kumho Tires and approximately 200 prominent businesspeople and government officials from Korea and China attended a ceremony held in Nanjing, the capital of Jiangsu Province. Kumho Tires will also construct a four-lane road that will stretch 5.14 kilometers through Nanjing by 2009. The city will name the road in honor of the company. "We see Nanjing as a strong partner for Kumho Tires and this new plant is a win-win opportunity for both the city and for us. The city benefits through jobs, economic stimulus and additional infrastructure, and we gain the incredibly dedicated and well-educated workforce that Nanjing offers," Mr. Oh said. Courtesy: Kumho Tires
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RE: Kumho Tires invests $100 million in Nanjing tire plant
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